3 Way Displays

The Background

3 Way Displays (3WD) is a high-end fabrication and installation company specialising in bespoke, stylish displays for retail and exhibitions. Established in 2000 by Managing Director Mark Stroud, 3WD has excelled in creating both temporary and permanent point-of-sale displays, offering services from concept and design to fabrication and installation. Their commitment to quality and attention-grabbing designs has made them a trusted partner for brands seeking to enhance their retail presence.

The Challenge

Over time, 3WD’s website had become outdated, no longer reflecting their current stature as leaders in bespoke display fabrication. The existing site was restrictive, limiting their ability to showcase recent projects and effectively communicate their services. This lack of flexibility hindered their online presence and did not align with the high-quality, innovative work they deliver to clients.

Our Solution

Collaborating with partner agency Fabulatte, we undertook the task of revitalising 3WD’s online presence. Our approach included:

1. Modern Design: We developed a visually appealing, contemporary website that aligns with 3WD’s brand identity and showcases their expertise in creating bespoke displays.
2. Enhanced Content Management: The new website features a user-friendly content management system, providing 3WD with greater freedom, flexibility, and creative control over their content. This enables them to easily update project showcases, service offerings, and company news.
3. Responsive Layout: Ensuring optimal viewing across various devices, the website’s responsive design enhances user experience for visitors on desktops, tablets, and smartphones.
4. SEO Optimisation: Implementing best practices in search engine optimisation, the website is designed to improve visibility and attract potential clients searching for bespoke display solutions.

The collaboration resulted in a lower-cost package brochure website that significantly elevated 3WD’s online presence. The new platform not only reflects their commitment to quality and innovation but also provides them with the tools to effectively manage and showcase their work, supporting their continued growth in the competitive display fabrication industry.