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Latest news

Read the latest news, views and opinions from our experienced team. Covering web design and web development, content creation, search engine optimisation, paid search and social media, no two topics are ever the same.

Aug

01

2018

Technology

Supersonic Playground Ltd

Are you the tortoise (SEO) or the hare (PPC)?

SEO and social media platforms like FB, Twitter, LI take time to work. Is it slow and steady that wins the race or are you wanting results fast? We all know that a lot of effort must go into your SEO strategy but give it time and it is an effective way to increase your […]

Jul

17

2017

Opinion

Supersonic Playground Ltd

Happy World Emoji Day! 😊

Emojis have fast become a part of every day life. Did you know you can now search the web using emojis? Emoji SEO is a real thing, is it time to incorporate it into your SEO strategy?

Jun

27

2017

Opinion

Supersonic Playground Ltd

The rise of ‘DIY digital’ and the democratisation of services

A major shift to emerge from the digital revolution has been ‘DIY digital’ and the democratisation of services. Our Creative Director Rich Dean looks at how industries that were previously the preserve of experts are now being opened up to everyone.

Jun

20

2017

Opinion

Supersonic Playground Ltd

Top 10 social media marketing pitfalls to avoid

Creating a successful social media marketing strategy takes a lot of planning, researching and psychology. We’ve already covered the ‘5 Ws’ - why, who, what, where and when, and now we’re going to explore some of the top pitfalls to avoid when posting on social media as a business.

Jun

10

2017

Opinion

Supersonic Playground Ltd

Recipe for a good website  

Building a website takes a lot of planning and strategical thinking. In this Blog we cover the basics that every website should include, from the position and type of navigation, through to the URL structure. Menu A menu, also known as navigation enables your audience to navigate your website. A creative, visual website (I.e. photographer) could benefit from burger menus so it doesn’t […]

May

04

2017

Opinion

Supersonic Playground Ltd

How well do you know your audience?

Knowing your audience is a major playing factor when it comes to planning your digital marketing strategy, helping you improve your overall relationship with your audience by knowing exactly who they are.

Apr

13

2017

Opinion

Supersonic Playground Ltd

Which social channels are right for your business?

Social media can bring incredible benefits to your business, however, this doesn’t mean that your business should be present on every platform. In this article we help you make the most out of your social media presence, start with the 5 important questions when setting out your social strategy: Why, Who, What, Where & When?

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